Author Archives: Stuart Cross

Book Review: Business Executive Magazine

From the February edition of Business Executive magazine: “This book is a well-timed initiative for those CEOs who want to act differently, grow their business and lead from the front” To download a free chapter or buy a copy, just … Continue reading

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Stuart’s Five Minute Friday Focus – 10 February 2012

This Week’s Focus: To all of you who were about to forget, here’s just a gentle reminder that it’s Valentine’s Day next Tuesday, a day when we focus on what we admire most about our loved ones. Whether it’s ourselves, … Continue reading

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The 3R’s Of Growth

Following the successful launch of a business, there are three stages of growth, each of which require different management styles and focus. Refinement. Once a business is growing sustainably and profitably, particularly in relatively stable markets, the emphasis is on … Continue reading

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Interview With Libby Wagner

Just before Christmas I had the pleasure of being interviewed about my new book, The CEO’s Strategy Handbook, by leadership expert, Libby Wagner. Just click on the link to here us discussing how business leaders can make strategy practical. Libby … Continue reading

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Stuart’s Five Minute Friday Focus – 3 February 2012

This Week’s Focus: When I was six I found a sparrow in our family garden that had a broken wing. My mum and I put it in a box and gave it some milk and bread. The following morning the … Continue reading

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5 Sources of Innovation

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Stuart’s Five Minute Friday Focus – 27 January 2012

This week’s focus: In my experience, one of the biggest time-wasters in business meetings is where a decision on whether a new project should be pursued (a WHAT decision), becomes overtaken by a discussion on the various ways it could … Continue reading

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New Speaking Testiominal: Linclon Marketing Club

I recently spoke at the inaugural meeting of the Lincoln Marketing Club. Here’s what the head of the club, Fiona Debell, said about my session: “Stuart’s ability to engage the audience was superb. His session was relevant, appropriate and beneficial … Continue reading

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The Key To Customer Advocacy

My new article, The Key To Customer Advocacy, has just been published on Bill Lee’s Reference Point blog – click here. Bill is a US-based expert in managing customer relationships, and you can find out more about him and his … Continue reading

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Stuart’s Five Minute Friday Focus – 20 January 2012

This week’s focus: Over the last few years I have been writing and speaking about my observation that ‘nothing fails like success’, and that many companies don’t fail because they’re bad at what they do, but because they’re great at … Continue reading

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